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Outcome-based and Success-Fee PR: Critiques, Evidence, and AI-Era Alternatives
Executive Summary Guaranteed earned media conflicts with editorial independence and often masks paid or low-credibility placements, which carry brand and ROI risks.[1][2][3] AI-driven discovery strengthens the case for genuine earned media: more than 95% of AI-cited...
Be The Star of Your Own Story
A new way to get the results you want! New Hands-On Training with Deborah KnightA new program just for your: "Be the Star of Your Own Business!" Participants will be led on an empowering and exciting journey of discovery through the STAR system. Learn how to create...
dkpr is proud to Chilliwack’s PR agency for their cross-Canada FAREWELL TO FRIENDS Tour
dkpr is proud to be Chilliwack’s PR agency for their cross-Canada Farewell to Friends Tour, celebrating the band’s 55th anniversary. Canada’s legendary rock band Chilliwack is hitting the road one last time after 55 incredible years. Following two preview shows in...


